Buzzfeed: Ad Supply Partner
Drive incremental traffic and sales
Reach shoppers with targeted, omnichannel ad experiences throughout the path to purchase. Understand how campaigns influence online and offline purchases in near-real time with Yahoo In-Flight Sales Analysis.
Powering the full campaign flywheel
Target existing and new customers outside of Lowes.com
Find and build high-impact audiences based on Lowe’s and Yahoo proprietary signals.
Deliver omnichannel activity at scale: Advanced TV, Mobile, In-app, Native Ads, Audio and DOOH.
Maximize traffic and conversion, and understand GROAS (gross return on ad spend) to optimize campaigns in-flight.
Unlock the value of two advertising powerhouses
Tap into a footprint of 70M unique monthly Lowe’s shoppers¹ and 167M Yahoo logged-in users², with exclusive access to Lowe’s first-party signals to power your campaigns.
¹ Lowe’s One Roof Media Network, Internal data, US only, 2021.
² Yahoo, Internal data, US only, Sep 2022.
Relevance through insight
Yahoo reaches millions of consumers across key categories and demographics.
Yahoo logged in users1
1. Yahoo, Internal data (US only), Sep 2022.
2. Yahoo, Monthly audience reach figures, internal data, 2022.
Are interested in Home Improvement2
Advertise with Us
Let’s work together to make your next campaign a success.Contact Us