Press

Get in touch with Yahoo Communications at [email protected].

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September 26, 2024

Yahoo DSP Announces New Integration with Snowflake

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September 26, 2024

Afterpay in Australia To Launch The Afterpay Media Network With Yahoo DSP

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August 22, 2024

Yahoo DSP Partners with Planet Fitness, and Rippl, Powered by Bridg, to Drive Greater Commerce Media Opportunities for Advertisers

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July 17, 2024

The Yahoo DSP and LiveRamp Announce Full Integration of Yahoo ConnectID Across Major Publishers

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July 1, 2024

Ozone partners with Yahoo Backstage to offer self-service users direct access to premium publisher audiences

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June 27, 2024

Yahoo Names Rob Wilk As Global Head of Consumer Sales

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June 25, 2024

Yahoo Further Expands its CTV Measurement Suite with Comscore, iSpot, and Samba TV

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June 19, 2024

Yahoo Combines Data and Creative Insight to Launch Yahoo Creative, its First Full-Stack Creative Solution for Advertisers Globally

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June 12, 2024

Yahoo Launches First-of-its-Kind Data Partnership with VideoAmp

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June 10, 2024

Yahoo Launches Blueprint Performance: Elevating Ad Efficacy with AI-Driven Optimization

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June 5, 2024

Yahoo Launches Unified TV Audiences, Combining Connected TV And Linear Viewership Data For Enhanced TV Advertising

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May 1, 2024

Kroger's Purchase-Based Audiences Now Available to Yahoo DSP Advertisers for Campaign Audiences and Measurement

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April 18, 2024

Yahoo and AdImpact partnership unlocks CTV data for enhanced political advertising

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April 16, 2024

Yahoo Brings Identity Solutions to CTV, Bridging the Gap Across Channels and Enhancing Performance

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April 4, 2024

Samba TV Unveils Real-Time Ad Targeting for Political Advertisers to Respond Quickly to Shifting Voter Audiences

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February 28, 2024

Yahoo & Publicis Media Survey Reveals AI Ad Disclosure Increases Consumer Trust

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December 5, 2023

Introducing Yahoo Blueprint: A New AI-Powered Suite for Better Ad Performance and Optimization

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November 15, 2023

Yahoo Backstage Adds New Publishers, Begins Delivering Sustainable Performance for Advertisers

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November 2, 2023

Yahoo Debuts Edge-2-Edge: A New Collection of Premium Ad Formats

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October 30, 2023

Yahoo Partners with Xperi to Bring Yahoo Content to BMW In-Car Screens

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October 16, 2023

LiveRamp and Yahoo Partner to Scale Addressability Across the Ad Ecosystem

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October 12, 2023

Yahoo To Integrate Identity Solution with Twilio Segment To Drive Greater Advertiser Relevance, Reach

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September 21, 2023

Yahoo Backstage Boosts CTV Capabilities with FreeWheel, Magnite’s SpringServe, and Publica by IAS Integrations

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September 19, 2023

Jounce Media Designates Yahoo Backstage as the Open Web's Largest MFA-Free Supply Source

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August 15, 2023

Reimagined TechCrunch Disrupt 2023 Features New Stages and Return of Expanded Startup Battlefield Competition

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June 19, 2023

Yahoo Advertising To Launch Yahoo Backstage, Enabling a Direct Path to Premium Publisher Inventory

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June 13, 2023

Yahoo Advertising Launches High Attention Pre-Bid Segments, Powered by Adelaide

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May 15, 2023

Yahoo Partners with Samba TV for Advanced TV solution, Enhancing Targeting and Measurement in UK, Canada & Australia

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May 1, 2023

Yahoo Advertising Survey Uncovers Benefits and Challenges of Integrating Linear TV and Digital Campaigns

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January 5, 2023

Yahoo Makes Scope3 Carbon Neutral Inventory Available to Advertisers